The IndyCar series is definitely drawing more interest these days. The incredible finish at the Indianapolis 500 that saw Dan Wheldon take the win after a crash by JR Hildebrand in the last corner was discussed online and off. IndyCar drivers have … [Continue reading]
Breaking Down Rolling Stone’s 500 Greatest Songs of All-Time
June 4, 2011 by 1 Comment
Earlier this week Rolling Stone magazine released their list of the 500 Greatest Songs of All-Time. Lists of the Greatest 'anything' are controversial to begin with and that's exactly the point. They inspire intense debate and it's impossible to … [Continue reading]
Canadian Tire Buys & Launches a House of Innovation
June 3, 2011 by Leave a Comment
Canadian Tire has launched House of Innovation, a website featuring dozens of home improvement instructional videos. What's unique about this initiative is that the videos are being shot at a real Toronto house purchased by Canadian Tire. Innovative … [Continue reading]
New Prudential Ad Follows the Sunrise Across the US
June 2, 2011 by Leave a Comment
This ad was Creativity's online pick of the day for June 1. An inspiring new ad for Prudential shows the sunrise at several spots across the US on one morning. The entire ad was shot on one day during a three-hour period using 100 cameras to track … [Continue reading]
Death Cab for Cutie Challenges Fans with Puzzles
May 31, 2011 by Leave a Comment
Seattle indie-rockers Death Cab for Cutie joined up with Ebay-owned barcode scanning app Red Laser and transmedia agency Six to Start to create a series of interactive puzzle games leading up to today's release of the new album 'Codes and Keys'. As … [Continue reading]
Boston Pizza ‘Rebrands’ as Vancouver Pizza for the Playoffs
May 30, 2011 by Leave a Comment
Within a few minutes of the Boston Bruins advancing to the Stanley Cup finals against the Canucks, Richmond, BC-based Boston Pizza was switching up their website to show Vancouver fans exactly where their allegiances lay. For the duration of the … [Continue reading]
Renault & Nissan Electric Car Ads. One brief, two executions?
May 30, 2011 by Leave a Comment
Great minds think alike? What are the chances two ads from two different car companies touting their electric vehicles would be released on the same day with an eerily similar concept? Pretty unlikley, eh? Before everyone starts getting all excited … [Continue reading]
What If Everything Ran on Gas?
May 29, 2011 by 4 Comments
This week Nissan released this funny 60-second spot for the electirc-powered Leaf. Nissan imagines a world where everything runs on gasoline. Well if you live here in Ontario most of your electricity is coming from nuclear and hydro, as you can see … [Continue reading]
