New IKEA Appliance Ad Has Man Climbing the Walls

When IKEA tasked it’s ad agency Forsman & Bodenfors to let customers know that they now have more kitchen appliances available than ever, the agency came up with this wall climbing adventure. Wow. if making a meal is going to be this much work, then I’m ordering take-out.

The ad was directed by Tomas Mankovsky of Folke Films.

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