It’s Dance vs. Prance: Humans Battle Horse in OPI’s Nail Polish Dance-Off

OPI Instinct of Color

One of the last things I expected to see today was a moon walking horse. But, that’s just one move that this horse performs in ‘Instinct of Color’, a video from nail product company OPI.

The horse, dubbed Lady in Black, after the classic black nail lacquer is trained by equestrian trainer Mario Luraschi, and is up to the challenge of going step-for-step with four human dancers.

Not only can the horse match their steps, she can also match their style, going head-to-head wearing one of the four nail/hoof lacquer colors used by the dancers: Pink-ing of You, Red My Fortune Cookie, Need Sunglasses? and No Room for the Blues.

The video was created by ad agency DAN Paris.

The song used in the clip is ‘Down the Road’ by French DJs C2C.

France

About Randy Matheson

I am a Nova Scotia raised Creative Guy, currently Director of Emerging Media at Delvinia, a Digital Strategy & Customer Experience Design Firm in Toronto. I'm a huge fan of the creative use of digital technologies in social media, marketing, sports and entertainment. I use this blog to share the more interesting examples that I find. If you're in need of a break, join me over at Madtini.com for a cocktail.