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Dutch Orchestra Raises Awareness by Performing Fan-Created Tweetphonies

October 26, 2012 By Leave a Comment

Metropole TweetphonyThe Metropole Orchestra is a Dutch jazz and pop orchestra created in 1946 by the Netherlands Public Broadcasting. However the Metropole Orchestra is no longer subsidized and faces budget cuts.

To help raise awareness of the Orchestra, creative agencies Havas and Perfect Fools have created Tweetphony, a website where visitors can use a keyboard to compose their own 140 character symphony.

The best ‘tweetphonies’ will actually be performed by the orchestra on October 26 and posted on YouTube. Listen and see if you recognize any of the melodies.

Netherlands

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About Randy Matheson

I am a Nova Scotia raised Creative Guy, currently Director of Emerging Media at Delvinia, a Digital Strategy & Customer Experience Design Firm in Toronto. I'm a huge fan of the creative use of digital technologies in social media, marketing, sports and entertainment. I use this blog to share the more interesting examples that I find. If you're in need of a break, join me over at Madtini.com for a cocktail.