Sometimes you can spot the house of a young hockey player just by looking at the garage door. With a driveway (paved or gravel) serving as an ideal spot to work on those slapshots, the garage door serves as the perfect backstop. Whether it was real rubber pucks or orange street hockey balls, they all left a sizable dent.
Back in July, San Jose Sharks all star centre Logan Couture and 8 year-old Ryan spent the afternoon shooting 800 pucks at a garage door, gradually knocking the paint off to reveal the outline of a helmeted hockey player that vaguely looks like Couture. At least I think it’s a hockey player, it’s been a long time since we’ve actually seen one in action.
The afternoon of shooting (boy their arms must have been tired) was captured to create an ad promoting NHLPA hockey gear, sold at Walmart stores across Canada. At the end of the ‘shoot’, Logan signed the garage door, which will be displayed at the Arena in Logan’s hometown of Lucan, Ontario.
The ad was created by Toronto ad agency Lowe Roche, and directed by Dean Vargas for Motion Pantry.
[via Adrants]