Create a Melody of Roaring Engines Using Seven Generations of Porsche 911s

Porsche 911 Birthday Roar

2013 marks the 50th anniversary of the introduction of the Porsche 911, and to celebrate the event the automaker engaged creative agency Fred & Farid to create a fun interactive experience for their Chinese web site.

With game play similar to Guitar Hero, the numbers 1 to 7 on your keyboard control the engine sound of one of the Porsches. Match the sounds and you’ll progress through each of the levels. Each of the cars represents one of the seven generations of the 911 released since 1963.



Web Series ‘Build’ Features Cars Built From Parts Purchased on eBay Motors

eBay Motors - Built

What better way to demonstrate the depth of product on eBay Motors than to create a car-build show in which teams buy and build the cars from parts found on the site.

The 10 part web series features teams from four respected Los Angeles area garages; Mackey’s Hot Rods, Off Road Evolution, GSR Autosport and Duran’s Quality Painting, with support from Hot Rod, Four Wheeler, European Car and Lowrider magazines.

During each episode, the parts purchased for the build are highlighted in a sidebar with a link to the product on the eBay Motors site. With the series completed, all 4 of the vehicles are up for auction with all proceeds going to four charities; Semper F1 Fund, The California Trail Users Coalition, SEMA Cares and The SEMA Memorial Scholarships.

With 6 days rmaining in the auction, the 1970 Jeep Grand Cherokee built by Off Road Evolution leads the bids, slightly ahead of the 1966 Chevy El Camino Lowrider built by Duran’s Quality Painting.

The series was created by San Francisco’s Venables Bell & Partners.