Porsche Reveals Secret Prototypes to Celebrate 50th Anniversary of the 911

Porsche Secrets

If you’re a fan of high-performance cars and the Porsche in particular, then you already know that 2013 is the 50th anniversary of the iconic 911 model.

In order to remain a leader in innovation, Porsche has produced numerous prototypes and race-specific models over those 50 years for research and development. The Porsche Museum in Stuttgart-Zuffenhausen features a collection of Porsche’s from throughout the car-maker’s history, but the six featured in the #911secrets campaign (according to the video) are being revealed to the public for the first time.

Viewers will be asked to answer three questions based on facts covered in the video clip that feature each car. It appears there is no actual prizes to win, just the satisfaction that you are a Porsche expert, or you were sneaky enough to login to the competition twice.

The cars include; the 911 Aerodynamic Concept, the 911 SC E. Africa Rally Car, the 911 Mid-Engine, the 911 V8, the first 911 Turbo, and the 911 San Remo Rally Car.

If you don’t do very well in the trivia competition (I only managed 72.767 seconds) you can always visit the Porsche China site and make beautiful music with Porsche 911 engines.

[via Porsche Facebook]


Create a Melody of Roaring Engines Using Seven Generations of Porsche 911s

Porsche 911 Birthday Roar

2013 marks the 50th anniversary of the introduction of the Porsche 911, and to celebrate the event the automaker engaged creative agency Fred & Farid to create a fun interactive experience for their Chinese web site.

With game play similar to Guitar Hero, the numbers 1 to 7 on your keyboard control the engine sound of one of the Porsches. Match the sounds and you’ll progress through each of the levels. Each of the cars represents one of the seven generations of the 911 released since 1963.

[via Mdelmas.net]


Pffaf Brings Porsche 911 to Customers’ Driveway for Personalized Ad Mailer

Pffaf Porsche Instant Direct Mail

In June Pffaf Porsche, Canada’s largest Porsche dealer brought a dream car to the driveways of an affluent Toronto neighbourhood, which of course didn’t include mine.

The production crew photographed the Porsche Carrera 911 S in the driveway in front of select homes, before heading back to a makeshift print studio in the back of a plain white panel van.

The photographs were imported into a pre-designed template, printed, trimmed (by hand, with hopefully no fingers lost) and then hand-delivered to the mailboxes and door steps of the chosen homes. Each home essentially receiving a personalized direct mail piece (minus the postage) showing a dream car parked in their driveway.

The agency behind the project is Toronto’s Lowe Roche.