Swedish Retailer Has Customers Suffering for Savings with Xmas Carol Torture Challenge

Pause Xmas Carol TortureI’ve never worked in retail, so I can’t imagine how people that work in stores keep it together from listening to Christmas carols played over and over and over again during the holiday season.

Swedish electronics retailer Pause and Geneva Sound Systems is putting their customers to that very challenge. Visit the X-Mas Carol Torture site and start listening to the cheery sounds of Jingle Bells on permanent repeat. The longer you can listen the more you can save (up to 25%) on purchases at the store. To keep you from simply walking away or stuffing cotton into your ears while you listen, you must click on Santa Claus when he randomly says his Ho Ho Ho’s. My personal best is a paltry 3:09. The discount will be sent to your email or directly to your mobile phone.

The visitors who can manage to listen for the longest are eligible to win one of three Geneva sound systems. But that won’t be easy, the top contender as of today somehow managed to listen for an incredible 2 hours, 32 minutes and 16 seconds.

But things could be worse though, at least they are not streaming Justin Bieber’s ‘Under the Mistletoe’.

The site was created by Stockholm agency Åkestam Holst.

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Swedish Electronics Store Promo Invites Would-Be Thieves To Perform Complex Heist

Pause - HeistOn Thursday, November 10th Swedish electronics retailer Pause at Norrlandgaten 14 in Stockholm was robbed, but as you can see in the trailer above that the whole thing was a clever inside job.

Disgruntled ex-employee Peter Erickson hi-jacked the Pause website on Thursday night and leaked the floor plans, walkthrough and surveillance system information. Everything that you need to know to break into the store and steal an LED TV worth $5700.

Your first step was to use the website to break through a puzzle of firewalls to crack the security code. Once you had the security code, you had to so to the store after closing on November 10 and enter the numbers to unlock the door’s security system. Next you received a response code that your partner needed to unlock information on the website (yes, you needed a partner in crime) and deactivate the motion detectors. After you reached the showroom, your partner would send you the shutdown code that disables the whole system allowing you to getaway with the TV.

For would-be thieves who don’t make it all the way to the big prize, there are other rewards including 10% off Pause products for cracking the entrance code, 20% off for getting past the motion detector and 30% for making it as far as the showroom.

It all sounds pretty crazy, but you can bet that the events that evening were tightly controlled. A message on the Pause Heist website promises that they will post the ‘surveillance’ videos soon. I can’t wait to see them.

via PSFK