‘Patrol Vs Beethoven’ is definitely one of those “I wish I was in the room during the client pitch” type campaigns.
To highlight the powerful yet refined qualities of the Patrol, Nissan Australia constructed a 4×4 track to match, based on the outline of the waveform from Beethoven’s Symphony No. 9.
Next they invited Mr. 4×4 himself, Pat Callinan, host of TV series ‘Pat Callinan’s 4×4 Adventures’ to take the Nissan Patrol for a precarious drive up and over the 5 storey high mountain of dirt.
‘Patrol Vs Beethoven’ was created by WhybinTBWA Melbourne.
[via mUmBRELLA]