“Same Dress” Drama Erupts Into an Epic Laser Battle in Harvey Nichols Holiday Ad

Harvey Nichols - Same Dress

Harvey Nichols is not afraid of courting controversy in their advertising campaigns, as evidenced by last year’s Christmas ad ‘Walk of Shame‘.

While this year’s Christmas ad seems less controversial, it’s may still seem very familiar to any woman who’s spent considerable efforts searching for, and selecting, what she thought was that special, unique dress, only to come face-to-face with someone (assuming a woman) wearing the exact same thing.

While I don’t dare speak for all guys, if I spot another dude wearing the same or similar thing at a party, it simply validates that I may have made a good fashion decision.

But, Harvey Nichols’ Christmas ad shows that only way to truly resolve this awkward holiday party situation is to stage an epic laser battle. Even the chihuahua gets pulled into the laser-battle action.

The ad was created by the London offices of Adam & Eve/DDB.

UK

Harvey Nichols Holiday Ad Highlights the Dreaded ‘Walk of Shame’

Harvey Nichols - Walk of Shame

Oh dear, those shiny fabrics, animal prints and too-too short party dresses seem a bit out of place in the early morning light. UK department store chain, Harvey Nichols is bringing the dreaded ‘Walk of Shame’ to light as part of it’s 2011 Christmas ad campaign.

The Walk of Shame (for the uninformed) is that long, awkward trip home, the morning after the night before. You just happen to be wearing the same clothes you were wearing when you went out.

Harvey Nichols is here to promote fashion choices that look as good in the morning light as they were turning heads at the holiday party.

The spot was created by DDB London and directed by James Rouse for Spy Films.

UK