Agency Creates Custom Typeface for Eye Doctor Using Broken Eyeglass Frames

Schossler:  Broken Eyeglass Typface

Dr. Anna Schossler, an eye doctor in Warsaw, Poland who specializes in vision correction. Her expertise is using laser surgery to rid people of their dependence on eye glasses.

To help illustrate that point, ad agency Sek crafted a custom typeface made from the reconstructed remains of broken and twisted eyeglass frames. The typeface was then used for posters advertising Dr. Schossler’s clinic.

[via Gutewerbung]

Poland

Ballantine’s Celebrates Its 12-year-old Scotch With Creation of Custom Typeface

Ballantine's Whisky TypefaceWhisky-maker Ballantine’s has collaborated with Work Club and Scottish Illustrator Steven Bonner to create a custom typeface inspired by tasting notes in it’s 12-year-old Scotch.

Bonner created illustrated letterforms for B (berries), C (cream), V (vanilla) and H (honey), which are the most noticeable tasting notes of the whisky.

Ballantine’s fans can visit the whisky-maker’s website to create a custom Facebook cover image using the typeface.

[via Paste]

UK