Social TV Platform Miso Launches Enhanced Experience for Dexter Premiere

Miso Dexter Enhanced Experience

Sunday’s premiere of Dexter saw the first launch of a new feature from social TV platform Miso. Users of the app could access and interact with enhanced content that was synched with the show’s broadcast, including polls and actor’s bios. Viewers can sit back and watch the show and receive text updates as enhanced events in the timeline are reached.

While any Miso app user could follow along by tapping play at the beginning of the show, DirectTV subscribers can have the app synch with their set-top boxes. Once synched the Miso app will communicate with the set-top box (they must be on the same wifi network) to determine which show the viewer is currently watching, updating as the viewer changes channels. The app will provide opportunities for viewers to ‘check-in’, access enhanced content and view updates from other viewers of the show currently being watched.

Most followers of Twitter already know that there is a huge social experience that happens during the broadcast of popular shows or live events. We are seeing more and more apps that are trying to tap into that social experience and have viewers interact through an app such as SocialGuide, YapTV or BeeTV. Even networks such as CBS are launching their own mobile apps trying to create and capture that social buzz during broadcasts of their shows.

The free Miso app can be downloaded in the App Store.

Luck is me! I’m #736,034 on the Waiting List for a Petite Lap Giraffe

Petite Lap GiraffeEver since the DirectTV ads featuring Gregor, the Russian Billionaire began airing last year, the thing I couldn’t take my eye off was not the beautiful women, it was the tiny giraffe that sits next to Gregor (turns out that giraffe is named Ivanka).

Well, now I’m thrilled to discover I can have my own Petite Miniatire Giraffe from Sokoblovsky Farms. I am only 736,034 on a waiting list, and based on the fact they only have two breeding females and a gestation period of 420 days I may have a few years to wait.

You can get a petite lap giraffe too, just head over to the Sokoblovksy Farms website and get your name on the list. But, be advised these tiny giraffes require special care, lots of love and regular bubble baths as seen on the site’s photo page. You can even view the male giraffe Vladimir on a ‘live cam’ as he eats, sleeps or plays around the farm – although so far I’ve only seen him curled up sleeping.

This is a great little promotional site that plays off the popularity of the TV ads ‘Opulence, I has it‘ (embedded below) and ‘I Am Epic Win‘ produced by Grey New York. The only obvious connection to the ads being a small triangle in the upper right corner of the browser that reads ‘As Seen on American Commercial – Be Clicking to View’. (and yes, I can’t help saying that with Gregor’s accent)