Cherkashin Meats Ad Shows Russians Rushin’ for Their Sausage

Cherkashin Meats - Commercial breaks

Why has these Russians in a panic? A house fire, a murderous intruder, or maybe an alien invasion?

No, no and no, it turns out that these folks are rushing to get the fridge for some Cherkashin Meat Factory sausage during the commercial break of their favorite TV show.

The ad was created by ad agency Voskhod, and directed by Marc Wilkins for RadioАktive Film.

Russia