Lego Celebrates 50 Years in Australia with Top Ten Aussie Moments

Lego Australia - Top ten moments

[photo by Mike Stimpson]

Although the Lego company first launched in Denmark in 1932 (the plastic blocks we know today first appeared in 1949), it took til August 1962 for the colourful bricks to make their way down under in Australia.

50 Years later, Lego is celebrating with ‘Festival of Play‘, a nine month schedule of activities from April to December, taking place both online and in the real world.

Just to clarify, the real world is that place where you find that last piece of missing Lego… at 3am… in barefeet.

The latest online part of Festival of Play launched in early July, with Lego inviting Australians to vote on their favorite moments from the last 50 years. In August, after receiving nearly 14,000 votes, the top 10 was finalized, and UK photographer Mike Stimpson was tasked with recreating these iconic moments using Lego Minifigures.

The Top 10 Moments in reverse chronological order are:

  • Australian racehorse Black Caviar undefeated in 22 races (2012)
  • Cadel Evans wins Tour de France (2011)
  • Steve Irwin feeds a crocodile with one hand while cradling his baby son in the other (2004)
  • Steven Bradbury wins gold in the men’s 1,000m speed skating at the Winter Olympics (2002)
  • Nikki Webster stars in the opening ceremony of the Sydney Olympics (2000)
  • Cathy Freeman wins gold in the 400m at the Sydney Olympics (2000)
  • The Castle film receives widespread acclaim (1997)
  • America’s Cup victory for Australia ends US domination (1983)
  • Mad Max, an Australian post-apocalyptic film starring Mel Gibson, is released (1979)
  • Sydney Opera House opens (1973)

View the entire Creating History gallery.

Australia

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