Earlier this summer H&M announced enigmatic singer Lana Del Ray as the global face of their fall advertising campaign.
To showcase the 2012 Fall Collection, Lana was teamed up with director Johan Renck for a remake of the classic 50/50s song ‘Blue Velvet’.
The video unabashedly channels the weirdness of David Lynch’s 1986 movie ‘Blue Velvet‘ so well that I almost expect to see Dennis Hopper’s Frank Booth character slink into the room wearing his oxygen mask.
[via BrandChannel.com]
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